work
about the client
L’Arte Del Gelato is a cherished family-owned gelato business in New York City. With a deep-rooted commitment to preserving the authentic essence of Italian gelato, this artisanal company has become renowned for its exquisite flavors and craftsmanship.
the mission
Amplifying L’Arte Del Gelato’s Brand Voice through Captivating Video Content
When L’Arte Del Gelato approached us, they presented an exciting opportunity to amplify their brand’s voice through the power of compelling video content. Their goal was to convey their unwavering dedication to bringing the rich and authentic flavors of traditional Italian gelato to the United States.
The Outcome
Crafting a Captivating Video Showcasing Dedication and Authenticity
Working hand in hand with L’Arte Del Gelato, we embarked on a collaborative journey to create a captivating video that truly encapsulated the essence of their brand. Through meticulous attention to detail, we aimed to visually narrate their unwavering commitment to producing exceptional gelato and remaining true to the Italian tradition.
The RESULTS
Captivating Video, Increased Foot Traffic
Our collaboration led to compelling results. The video we created aired on ABC for three consecutive years, engaging millions of viewers. As a direct outcome, L’Arte Del Gelato’s flagship store at Chelsea Market experienced a significant increase in foot traffic, as people were inspired to taste the authentic flavors showcased in the video. Watch Promo Spot here